Kann Advisory Group : "PLAYERS" Trouble at PGA TOUR? Slow Down.

Wednesday, January 26, 2011

"PLAYERS" Trouble at PGA TOUR? Slow Down.

Passing on PLAYERS

   So have you heard the latest on the PGA TOUR front? Rory McIlroy joins Lee Westwood in taking a "pass" on the Players when May rolls around. All this .... to which the red-faced PGA TOUR Commissioner says "you're always welcome... we'd love to have you back."
   First, I'm not saying that he is... or that he will. But I'm of the firm belief that Tim Finchem should not go begging.
   After watching American Gary Woodland... the long hitting former college basketball player ... go up against the big, scrappy, smiley, Venezuelan named Jhonattan Vegas at the Bob Hope Classic... I'm more convinced than ever that stars are out there and ready to be born - if - you provide the stage.

While guys like Rory and Lee and Martin (Kaymer) are certainly more "visible" .... why not the novel idea of dedicating more energy to those truly dedicated to your tour - in this case the U.S. PGA TOUR. And make them more viable!
Nothing against any of those three... who have done great things here in the United States... and been good with fans and the media for sure.

Dynamic Winner - Jhonattan Vegas

But here's your chance Mr. Commissioner...two spots open... so now find somebody who really wants one. Find a guy who'll play 30 weeks without hesitation. And while you're in full search mode... find me another Johnny Vegas!
As always... I'm interested in YOUR thoughts.

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Finding Success in Business - My Tip of the Week

In starting HTK MEDIA, joining LPGA as its Chief Communications Officer, and now leading Kann Advisory Group, I've learned more about daily organization and the importance of networking and business relationships than I had in all my years of working in television. Most people just go to work, do their job and head for home with little structure to their day. The good people come to work, create ideas and spend the day trying to make a difference - bringing others up in the process.

Tip - Be a "Difference-Maker." Business relationships that last are formed through using personal experiences to help build the brand of others. The key to keeping them? Confidence and delivering on the ideas you're selling. With all that, your brand sells itself.

The "Why" Behind This Blog

Sitting in the Golf Channel television studio back in 2010 during a lengthy rain delay, I decided that idle time needs a purpose. What could I do to put my experiences in front of an audience and help others become better? And thus ... a blog was born in between hosting a pre-game and post-game show.

First of all, these thoughts are my own.

I've spent twenty-five years in front of the camera as an anchor and network host at Golf Channel/NBC.

So aside from talking on TV, you might ask ..."what does this guy really know beyond teleprompters and make-up and what has he really done?" Good question ... here's the list:

* Leadership and Team Building
* Strategic Communications and Marketing
* Brand Management and Elevation
* Message and Content Development
* Traditional, Social and Digital Media Expansion
* Media Coaching and Presentation Skills Training
* Broadcast Talent, Spokesperson and Brand Ambassador

I was blessed to spend an equally rewarding five-plus as Chief Communications Officer at the LPGA. I've seen plenty in the world of professional and collegiate sports, media, broadcast television and corporate communications. I've elevated the brands of blue chip corporations and senior executives through strategic messaging and delivering for them on stages in front of big audiences that matter to them.

In November 2016, I officially formed Kann Advisory Group with designs on using my experience to elevate people, brands and events through strategic media and marketing communications. For years, I've built and delivered creative messages and worked to lift the brand images of others. So... this is the place where I'll share my thoughts on what I've experienced traveling around the world building brands and delivering messages over the years.

"I get tremendous satisfaction from the creation and development of ideas that get results, strategic concepts that get people and brands noticed, and I will always push people to be better." Kraig Kann

I post about Media Messaging, Media Coaching, Individual Branding, Public Speaking, and other professional tips and personal stories that have helped me along my career path.

I'ts my belief that it's not just about finding a platform - its about building one and then using what you've built to do something special that adds value to others. I hope you enjoy and I always welcome your feedback.

Enjoy!

Kraig

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