Kann Advisory Group : I LEFT FEELING "FOGGY" - DUSTIN JOHNSON TOO, I'M SURE

Monday, August 16, 2010

I LEFT FEELING "FOGGY" - DUSTIN JOHNSON TOO, I'M SURE

On the way home from "Bunkerville"... otherwise known as Whistling Straits. The week started with heavy amounts of fog that put the PGA CHAMPIONSHIP in delay-mode from the get-go. And it ended with all of us trying to see through a cloud of controversy thicker than the fog we started with.
Martin Kaymer is a wonderful player. He's won 5 tournaments in Europe, and now has fimished in the top 10 in 4 of the last 5 majors. In Germany, he's golf's version of Boris Becker or Michael Schumacher. Today, he's gone from heralded to hero in his homeland.
But everyone is trying to make sense of Dustin Johnson's plight. Yes, he grounded his club in the sand. Yes, he should have known it was treated like a bunker. His caddie should have been his check while his emotions had caused him to lose his mental balance. Yes, the PGA of America official should done a little more. In the end, everyone's to blame in some regard.
The best to come out of it is sportsmanship. Taken to another level by Dustin Johnson who - despite a less than dynamic personality - handled himself with class and the press with polish. And you thought Detroit Tiger pitcher Armando Galaraga and umpire Jim Joyce handled things well!
Today I talked with Johnson's manager David Winkle... who said he was overwhelmed with the number of emails and text messages trumpeting DJ's handling of the situation.
At HTK MEDIA Consulting, we do media training for athletes and one of the biggest tips is the following:

"DON'T DUCK THE PRESS IN TIMES OF CRISIS"

Point being that if you handle the trouble head-on and do your best with the questions that come, you'll get more positive publicity because of it than you'll ever get when things are going great. Admit things are tough, handle it with class and it all comes back to you in more ways than you can imagine.
Today, Johnson was making the rounds on talk radio and handling things with the same straight-up attitude he did on Sunday night. Way to go Dustin. Dustin Johnson won in every way but the trophy. And those will come soon enough!

* For MEDIA TRAINING and Consulting with HTK MEDIA.. go to www.htknow.com

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Finding Success in Business - My Tip of the Week

In starting HTK MEDIA, joining LPGA as its Chief Communications Officer, and now leading Kann Advisory Group, I've learned more about daily organization and the importance of networking and business relationships than I had in all my years of working in television. Most people just go to work, do their job and head for home with little structure to their day. The good people come to work, create ideas and spend the day trying to make a difference - bringing others up in the process.

Tip - Be a "Difference-Maker." Business relationships that last are formed through using personal experiences to help build the brand of others. The key to keeping them? Confidence and delivering on the ideas you're selling. With all that, your brand sells itself.

The "Why" Behind This Blog

Sitting in the Golf Channel television studio back in 2010 during a lengthy rain delay, I decided that idle time needs a purpose. What could I do to put my experiences in front of an audience and help others become better? And thus ... a blog was born in between hosting a pre-game and post-game show.

First of all, these thoughts are my own.

I've spent twenty-five years in front of the camera as an anchor and network host at Golf Channel/NBC.

So aside from talking on TV, you might ask ..."what does this guy really know beyond teleprompters and make-up and what has he really done?" Good question ... here's the list:

* Leadership and Team Building
* Strategic Communications and Marketing
* Brand Management and Elevation
* Message and Content Development
* Traditional, Social and Digital Media Expansion
* Media Coaching and Presentation Skills Training
* Broadcast Talent, Spokesperson and Brand Ambassador

I was blessed to spend an equally rewarding five-plus as Chief Communications Officer at the LPGA. I've seen plenty in the world of professional and collegiate sports, media, broadcast television and corporate communications. I've elevated the brands of blue chip corporations and senior executives through strategic messaging and delivering for them on stages in front of big audiences that matter to them.

In November 2016, I officially formed Kann Advisory Group with designs on using my experience to elevate people, brands and events through strategic media and marketing communications. For years, I've built and delivered creative messages and worked to lift the brand images of others. So... this is the place where I'll share my thoughts on what I've experienced traveling around the world building brands and delivering messages over the years.

"I get tremendous satisfaction from the creation and development of ideas that get results, strategic concepts that get people and brands noticed, and I will always push people to be better." Kraig Kann

I post about Media Messaging, Media Coaching, Individual Branding, Public Speaking, and other professional tips and personal stories that have helped me along my career path.

I'ts my belief that it's not just about finding a platform - its about building one and then using what you've built to do something special that adds value to others. I hope you enjoy and I always welcome your feedback.

Enjoy!

Kraig

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