Kann Advisory Group : PERSONAL: A Thanksgiving Salute to the LPGA

Tuesday, November 22, 2016

PERSONAL: A Thanksgiving Salute to the LPGA

Sunday, the LPGA wrapped up the 2016 season in amazing fashion with its year-end CME Group Tour Championship in Naples, Florida. A big “congratulations” to Charley Hull on winning her first LPGA title and to In Gee Chun for a clutch birdie at the last to win the Louise Suggs Rolex Rookie of the Year and also the Vare Trophy for low scoring average.

The real show-stopper this year was Ariya Jutanugarn … who tied for 4^th in the event but walked away with the Rolex Player of the Year honors and also the $1million bonus as the winner of the Race to the CME Globe.

Ariya Jutanugarn

Each of the above-mentioned LPGA stars is under the age of 23, which says a lot for the current state and future state of women’s golf. Things are really good!

When I left the LPGA full-time back in October to put full efforts toward some intriguing professional opportunities - including a personal business venture (Kann Advisory Group) - I penned some thoughts about an organization that most probably don’t know enough about.

As the Chief Communications Officer for more than five years, I frequently sent out organizational news and top media coverage hits to membership, key stakeholders and industry insiders in the form of a promotional newsletter I dubbed “Kraig’s List.”

This is the final edition I never sent ... with the sole purpose of waiting until after the season wrapped up and there was much to celebrate.

Here is that “list” – my top of mind thoughts on one of the rising organizations in all of professional sports and... in the spirit of the holiday season... how thankful I am to have been a part of it.

There is a reason the LPGA was recognized by Sports Business Journal as a finalist back in 2015 for “Sports League of the Year.” And here’s hoping that deserving “finalist” turns to celebrated “winner” in the year to come.

As always, I welcome your thoughts and response. I hope you'll follow me on Twitter @KraigKann and you can follow Kann Advisory Group @KannAdvisory

Happy Thanksgiving Everyone!

Thought for the Day: Don't wait for people to take notice. Do something worth paying attention to.

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Finding Success in Business - My Tip of the Week

In starting HTK MEDIA, joining LPGA as its Chief Communications Officer, and now leading Kann Advisory Group, I've learned more about daily organization and the importance of networking and business relationships than I had in all my years of working in television. Most people just go to work, do their job and head for home with little structure to their day. The good people come to work, create ideas and spend the day trying to make a difference - bringing others up in the process.

Tip - Be a "Difference-Maker." Business relationships that last are formed through using personal experiences to help build the brand of others. The key to keeping them? Confidence and delivering on the ideas you're selling. With all that, your brand sells itself.

The "Why" Behind This Blog

Sitting in the Golf Channel television studio back in 2010 during a lengthy rain delay, I decided that idle time needs a purpose. What could I do to put my experiences in front of an audience and help others become better? And thus ... a blog was born in between hosting a pre-game and post-game show.

First of all, these thoughts are my own.

I've spent twenty-five years in front of the camera as an anchor and network host at Golf Channel/NBC.

So aside from talking on TV, you might ask ..."what does this guy really know beyond teleprompters and make-up and what has he really done?" Good question ... here's the list:

* Leadership and Team Building
* Strategic Communications and Marketing
* Brand Management and Elevation
* Message and Content Development
* Traditional, Social and Digital Media Expansion
* Media Coaching and Presentation Skills Training
* Broadcast Talent, Spokesperson and Brand Ambassador

I was blessed to spend an equally rewarding five-plus as Chief Communications Officer at the LPGA. I've seen plenty in the world of professional and collegiate sports, media, broadcast television and corporate communications. I've elevated the brands of blue chip corporations and senior executives through strategic messaging and delivering for them on stages in front of big audiences that matter to them.

In November 2016, I officially formed Kann Advisory Group with designs on using my experience to elevate people, brands and events through strategic media and marketing communications. For years, I've built and delivered creative messages and worked to lift the brand images of others. So... this is the place where I'll share my thoughts on what I've experienced traveling around the world building brands and delivering messages over the years.

"I get tremendous satisfaction from the creation and development of ideas that get results, strategic concepts that get people and brands noticed, and I will always push people to be better." Kraig Kann

I post about Media Messaging, Media Coaching, Individual Branding, Public Speaking, and other professional tips and personal stories that have helped me along my career path.

I'ts my belief that it's not just about finding a platform - its about building one and then using what you've built to do something special that adds value to others. I hope you enjoy and I always welcome your feedback.

Enjoy!

Kraig

I'm Glad to Have Helped